Skip navigation

What an exciting month August has been, with great performance as well as heart-moving displays of sportsmanship by athletes from all over the world at the 2016 Summer Olympic Games in Rio de Janeiro, Brazil. While the spotlight is still on Brazil, I’d like to introduce CSI-North America (CSI-NA)’s activity in Brazil in exploring new business in this exciting country.


The Brazil Laboratory was established in June 2013 within Hitachi South America Ltda., and is part of the CSI-NA organization formed in April 2015. The CSI-NA Brazil Laboratory is focusing on the legacy industry sectors of agriculture and mining to enhance operations by leveraging Hitachi’s expertise and technology in IT and OT, and to explore new business opportunities in Brazil.


One successful project has been on sugarcane processing. Sugarcane, a source of sugar as well as ethanol-based fuel, is one of the most important products in the Brazilian economy. When oil prices fall, however, the industry is pressured to improve competitiveness in ethanol production.


One challenge with sugarcane is logistics - it is harvested 24 hours-a-day, 7 days-a-week for 8 months of the year, and must be squeezed within 48 hours after harvest for maximum return. Normally over 30% of the total cost is spent on logistics, so improving logistical efficiency is critical for the industry.



Harvesting & transporting sugarcane


CSI-NA Brazil Laboratory analyzed data from harvest, loading until carriage, and found that the waiting time of the harvester and truck was a key factor in costs. Using Hitachi’s data analytics techniques, an efficient allocation system was developed to optimize the logistic process and field-tested in cooperation with a major sugar cane factory. Initial results indicated that costs could be reduced by up to 10% and profit increased by 4.3%.


If you would like to learn more about our activity, please contact us through