Let me start off by saying I'm not a huge fan of the rhyming style in this infographic. BUT it does hit all the relevant points that can make your landing page a portal to awesomeness!
Just for fun, I used my initials to select the tips I need to follow:
- V is for VISUALS, videos and images. A picture can show better than thousands of sentences.
- I is for IMAGERY to engage all the senses. Metaphors and similes collapse all defenses.
- J is for JUSTIFICATION, no claim should lack it. It isn't bragging if you have facts to back it.
(Wow! These tips actually resonate with me! )