Five Trends for 2019

By Hubert Yoshida posted 01-03-2019 00:00


Happy New Year and welcome to 2019, a year full of possibilities.


2018 was a year of maturity for Digital Transformation, and most companies are committed to transforming their companies. They have laid out their strategies and are allocating resources to this transformation. Public cloud, agile methodologies and devops, RESTful APIs, containers, analytics and machine learning are being adopted. Against this backdrop there are five trends for 2019 that I would like to call out.

Trend 1. Companies Will Shift from Data Generating to Data Powered Organizations

A 2017 Harvard Business Review article on Data Strategy noted “ Cross-industry studies show that on average, less than half of an organization’s structured data is actively used in making decisions—and less than 1% of its unstructured data is analyzed or used at all.”Deployments of large data hubs have only resulted in more data silos that are not easily understood, related, or shared. In order to utilize the wealth of data that they already have, companies will be looking for solutions that will give comprehensive access to data from many sources. Data curation will be a focus to understand the meaning of the data as well as the technologies that are applied to the data so that data engineers can move and transform the essential data that data consumers need to power the organization. More focus will be on the operational aspects of data rather than the fundamentals of capturing, storing and protecting data. Meta data will be key, and companies will look to object based storage systems to create a data fabric as a foundation for building large scale flow based data systems.

Trend 2: AI and Machine Learning Unleash the Power of Data to Drive Business Decisions

AI and machine learning technologies can glean insights from unstructured data, connect the dots between disparate data points, and recognize and correlate patterns in data such as facial recognition. AI and machine learning are becoming widely adopted in home appliances, automobiles, plant automation, and smart cities. However, from a business perspective, AI and machine learning has been more difficult to implement as data sources are often disparate and fragmented and much of the information generated by businesses has little or no formal structure. While there is a wealth of knowledge that can be gleaned from business data to increase revenue, respond to emerging trends, improve operational efficiency and optimize marketing to create a competitive advantage, the requirement for manual data cleansing prior to analysis becomes a major roadblock. A 2016 Forbes article published a survey of data scientists which showed that most of their time, 80%, is spent on massaging rather than mining or modeling data.


In addition to the tasks noted above one needs to understand that data scientists do not work in isolation. They must team with engineers and analysts to train, tune, test and deploy predictive models. Building an AI or machine learning model is not a one-time effort. Model accuracy degrades over time and monitoring and switching models can be quite cumbersome. Organization will be looking for orchestration capabilities like Hitachi Vantara’s Pentaho’s data integration and machine learning orchestration tools, to stream line the machine learning workflow and enable smooth team collaboration.

Trend 3: Increasing Data Requirements Will Push Companies to The Edge with Data

Enterprise boundaries are extending to the edge – where both data and users reside, and multiple clouds converge. While the majority of the IoT products, services, and platforms are supported by cloud-computing platforms, the increasing high volume of data, low latency and QoS requirements are driving the need for mobile cloud computing where more of the data processing is done on the edge. Public clouds will provide the connection between edge and core data centers creating the need for a hybrid cloud approach based on open REST or S3 App integration. Edge computing will be less of a trend and more of a necessity as companies seek to cut costs and reduce network usage. The edge will require a hardened infrastructure as it resides in the “wild” outside the protection of cloud/data center walls.

Trend 4: Data Centers Become Automated

The role of the data center has now changed from being an infrastructure provider to a provider of the right service at the right time and the right price. Workloads are becoming increasingly distributed, with applications running in public and private clouds as well as in traditional enterprise data centers. Applications are becoming more modular, leveraging containers and microservices as well as virtualization and bare metal. As more data is generated, there will be a corresponding growth in demand for storage space efficiency. Enterprises need to make the most of information technology—to engage with customers in real time, maximize return on IT investments and improve operational efficiency. Accomplishing this requires a deep understanding of what is happening in their data centers to predict and get ahead of trends, as well as the ability to automate action so staff are free to focus on strategic endeavors. A data center is like an IoT microcosm, every device and software package have a sensor or log and is ripe for the application of artificial intelligence (AI), machine learning and automation to enable people to focus on the business and not on infrastructure.

As a provider of data center analytics and automation management tools, Hitachi Vantara realizes that a data center is made up of many different vendor products that interact with each other. Therefore, automation must be based on a shared/open API architecture that allows us to simplify transmission of data across our suite of management tools & 3rdparty tools. Everything we have must be API-based so that we can draw information in from other sources to create a more intelligent solution, and we can also pass information out if we’re not the master in the environment, so we can make other things smarter. In addition, our goal is to enrich our library of 3rdparty device API information so that we can capture analytics from a broad range of devices & interact with them. We are taking a very vendor-neutral approach as we recognize that there is a much broader opportunity to deliver better solutions if we integrate with more vendors and partners.”

Trend 5: Corporate Data Responsibility Becomes a Priority

The implementation of GDPR in 2018 has focused attention on Data Privacy and required companies to make major investments on compliance. All international companies that are GDPR compliant now have a data protection officer (DPO) in an enterprise security leadership role. Data protection officers are responsible for overseeing a data protection strategy and implementation to ensure compliance with GDPR requirements.

The explosion of new technologies and business models are creating new challenges as companies are shifting from being data generating to data powered organizations. Big Data systems and analytics are becoming a center of gravity as business realize the power of data to increase business growth and better understand their customers and markets. This has been fueled by the advances in technologies to gather data, integrate data sources, search, and analyze data to derive business value. The most powerful companies in the world are those who understand how to use the power of data. Relative new comers like Amazon, Baidu, Facebook, and Google have achieved their prominence through the power of data. However, with great power comes great responsibilities.

IT must provide the tools and processes to understand their data and ensure that the use of that data is done responsibly. In my previous blog I describe how Hitachi Vantara approaches Corporate Data Responsibility in the development of our products for storage, encryption, content management, AI and video analytics.

These trends represent my own thoughts and should not be considered representative of Hitachi or Hitachi Vantara.

Please tune into a webinar on Thursday January 17 at 9:00am Pacific time where I will discuss these 5 trends with Shawn Rosemarin, SVP and CTO, Global Field and Industry Solutions. I am delighted to have Shawn join me to share his unique perspectives around these trends. Register now by clicking on this LINK