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Given the pace at which digital innovation is disrupting industries globally, it’s not surprising that most organizations feel pressure to find and deploy digital technologies as fast as possible. Their customers expect it. You can bet their competitors are exploiting it. The good news for our clients? Hitachi is an expert in it.


Every day, we see our customers driving transformation within their organizations. Now, we want to illuminate these amazing stories, whether it’s addressing new and challenging markets, developing disruptive products, taking the user experience to new levels or combining OT and IT for new insights and efficiencies.


The Hitachi Transformation Award program was created to honor our clients’ accomplishments and showcase these journeys. This annual award recognizes the companies who use Hitachi Group solutions to accelerate their business transformation in innovative and successful ways.


The award will showcase businesses and IT leaders that think differently about data, viewing it as a strategic advantage – whether that’s enabling business and operational success, transforming business models, growing market share or innovating to compete.


As this is the inaugural year for the Hitachi Transformation Award program, you can imagine the enthusiasm and anticipation around it. We solicited nominations from around the world, spanning many industries and geographies. There were stories from manufacturing, healthcare, agriculture, retail, banking and more. With so many inspiring stores, it was difficult to choose the finalists.


Without further ado, here are the finalists for the Hitachi Transformation Award 2017 (in alphabetical order).

Read the Press Release and see more about each finalist.


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The top finalists will be featured in video success stories at Hitachi NEXT 2017, held September 18-20, 2017 in Las Vegas NEXT 2017, and the winner will be declared at the NEXT 2017 event.


Additionally, we recognize the following Honorable Mentions for their stories of transformation:


Each company exemplified the transformative qualities mentioned above and deserved to be recognized. We hope they inspire you as much as they have inspired us.


Stay tuned to see who wins the Hitachi Transformation Award.

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  • Attend Hitachi NEXT 2017 – Don’t miss our premier customer event for the digital revolution – September 18-20
  • Subscribe to Hitachi Customer Voices Community – Receive notifications when new content appears.
  • Follow Hitachi Customer Advocacy on Twitter: @HDS_Customers — We’ll keep you updated with the latest customer info
  • Tell us what you think below— Suggest new topics, content or share your success story in the comments section. 

Building awareness is one of the most important things you can do to promote your company and demonstrate success. When you do, it’s important to convey a sense of who the company is and why it’s unique. But, you also want the company to be seen by the right people in the right environment.


At Hitachi, we created our Customer Advocacy program to help you promote your organization and raise your professional profile at the same time.


Ready to engage? Here are five ways you can spread the word and gain greater visibility:


1. Leverage Social Media: Use Facebook, LinkedIn, Twitter and blog posts to share your expertise and build a following. By presenting the challenges you faced with a recent engagement – and how you solved them – you can deliver a compelling story that your peers will gain value from. You can also follow industry thought leaders such as Hu Yoshida, Chief Technology Officer of HDS, and comment on their posts with relevant information about your company.


2. Speak at Industry Events: National conferences, regional events and even local speaking engagements all offer opportunities to get face-to-face with customers, peers and the media. To arrange speaking engagements, talk with partners and vendors about upcoming events and learn what topics will be most relevant. Find out about seminars or break-out sessions that can add extra exposure.


3. Network with Peers: Hosting reference calls/tours and attending conferences like NEXT 2017 are great ways to network with peers and raise your profile. By joining advisory groups, user groups and online communities, you can collaborate with peers and uncover new ideas, spark innovation and strengthen your industry relationships.


4.  Share Best Practices and Thought Leadership: Blogs, media interviews, case studies and videos are all ways your company can show how you solved a difficult challenge that improved your journey to digital transformation. These activities bolster an already successful reputation for your company – and demonstrate your industry expertise.


5. Provide Product Reviews: Evaluating products and services at highly visible industry sites can showcase your experiences and provide valuable insights to peers – it can also guide the development of new products features. For example, Gartner’s Peer Insights™ makes it easy for you to provide reviews on products and services. Many industry analysts and trade publications publish reviews, and this can extend your organization’s positive image.


Your success is unique. It’s time to tell the world.


There’s never been a better time to gain exposure for your organization. Using these five methods is a great way to start boosting your visibility – and by continually refining your efforts, you’ll reap tremendous benefits. Check back regularly for more tips.


Be sure to attend NEXT 2017, September 18-20 in Las Vegas. With opportunities to meet your peers and engage with experts, it’s a perfect place to increase your exposure.


Here are some links to help you stay current with the latest from Hitachi.


Visit Hitachi Community Forums:


Follow Hitachi Customer Advocacy on Twitter: @HDS_Customers


We’d like to hear from you.

What other thought leaders, events, user groups or networking opportunities do you currently use? Add your own links and tips in the comments section.

It seems that everything we do today begins and ends with data. And, we’re all in it together.  Let me share one of my favorite examples of a company who has made great strides transforming its business with data.


Who doesn’t want to have fun on the job? For one successful company, fun is the job.


Canadian-based Spin Master is in the business of making toys that “wow” kids and parents. Many of us grew up with an Etch A Sketch to help artistically pass the time on those long car rides in the back seat with annoying siblings, right? And, kids the world over love Zoomer Dino and PAW Patrol. Spin Master has a TV and media division that brings many of its characters to life on the small screen. Today, Spin Master is one of the largest toy companies with happy customers and distribution in 160 countries.


What’s not so fun is spending too much time and money running a toy company. While business growth is good, unmanageable data growth is not so good. Spin Master is firmly focused on innovation, but has had to contend with recent mergers, acquisitions and industry trends, which hampered abilities to make data-driven decisions quickly.


With fast growth and so many changes, the data landscape at Spin Master was starting to resemble the floor after playtime — scattered with a sense of chaos.


Data-intensive processes and web-based analytics happen across time zones, and searches, some of which as those related to litigation task, can take thousands of hours for a single case. From customer data and product development to point of sale (POS) systems and application development, Spin Master wanted a holistic approach to managing its digital enterprise.


Pravine Balkaran is the global head of IT for Spin Master. He spoke to us about his vision for doing just that. “IT must move at the speed of the business, and that means capturing and using data streams from every avenue. The business strategically looks at market data, what competitors are doing and potential acquisitions. We look to build the right IT foundation with the right partners and tools to capitalize on disparate data streams.”


So, how does this playmaker orchestrate a digital transformation as its customer base, the industry and the data landscape continually evolve? Make a play date with Hitachi.


We worked with the Spin Master team to develop a cohesive data analytics ecosystem based on Hitachi UCP for SAP HANA. The solution delivered everything Spin Master needs to unify, manage, govern and analyze across datasets for accelerated productivity. Balkaran expressed his appreciation for our commitment to Spin Master’s success. “We gained nimble end-to-end integration and accelerated how we process jobs and provide service across time zones. We automated and standardized core procedures. And, we have a trust factor with Hitachi. The knowledge and willingness of Hitachi folks to listen and help us devise a plan that addresses any challenge we might encounter — that is what a partnership is all about.”


We love the synergy: Spin Master builds great things and delights its customers. We like to think we do the same thing.


Want to learn more about the Spin Master solution?